Brochure is important but i struggle here. i have no idea to make a interesting brochure. i know if i make simple with great hierarchy it will be good. Lets start with sketch :
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| first sketch - Mr. Angga aprroved the second one |
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| second sketch |
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| First design - Mr. Angga gave me feedback to add some yellow element on the right because the left is heavier than the right ; the layout also should make it on the left , dont justify ; also the articles don't mention too much on Qunci Villas, because we are promote Lombok, not Qunci Villas |
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| Second design of inside page - i changed the Qunci villas with Gunung Rinjani, and moved Qunci Villas to the right. But Mr. Angga said the right still need to add the yellow element. |
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| Third design of inside page - I added the yellow element so it balanced. |
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| The outside page of brochure - still using my element (pattern as the background) and the image of Kawin Lari illustration (sketch style) |
i thought i have to learn
about layout. I made the shape that you can open from the
centre is like door that welcoming people to LOMBOK. and the
pattern as the cover. If i were the tourist, i will asked people
why this pattern is everywhere, and that’s the point! My
concept still romantic, and my target for this brochure is
couple who wants to honeymon, so i fill all of this brochure
with love articles, about marriage tradition in LOMBOK,
honeymoon package, the spa, and on of best part : romantic
dinner :D I used gill sans as body text to make it in a way with
Unforgettable tagline, and sketch-me typeface as the title of
article because of my element. I printed them at Print Press
Serpong. I chose Coronado paper because its texture, but the staff said ‘people usually used art paper for brochure’,
hah, and i tried them all. 2 brochure with art paper and 2
brochure with coronado paper, and SEE! my choice is better.
The brochure with art paper full of cracks if i fold it, huh.
And if i take a picture, brochure with my paper choice is
more special and elegant, ha!
POSTCARD , i just confused about the function of postcard, but i knew it must be to promote the city.I think 3 series of postcard are like 3 different concept, but
after some QC and exploration, my final postcard are these.
I added the sketch style as the camera shape, and photo on
the centre. i made 4 because the children is just for joke, like
3 series is from children to old couple. I made old couple
because i don’t think every couple will keep romantic until
they grow old. And the Gunung Rinjani is for promote
LOMBOK landscape, it is the most popular travel place for
every travel agent, and i didn’t change the color to keep the
originality of water color on Gunung Rinjani and i started
get bored about orang orange orange, warm, warm, warm.
Before i cut the camera shape, i made it in postcard size 6R,
but Mr. Angga suggest me to cut and make it unique. and i
love the idea, i re-printed them at Print Press Serpong with
Via Linen paper, still qith texture. The camera shape because if we go to vacation or honeymoon, we always take a picture, although we dont have camera, we will pay for it, right?
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sketch
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| sketch |
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| These are my first design, mixed media enough but not really good and Mr. Angga suggest to pick one concept and apply it become 3 series, and Mr. Angga picked the camera shape, and change the mixed media with photograph. |
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| The final design of postcard , i edited the colors of the photograph to make them in one concept : warmth. |
POSTER, i love this task, HAHA, the simple one and can catch people attention even just
some words on it. And in this porject, poster is the fastest i
made hahah. for this part i didn’t put the pattern element,
but i put the sketch element as text frame to make fell enjoy.
I have some sentences for this poster:
- Feel the real paradise on your honeymoon
- Promise her to honeymoon at Lombok, then she will say "I DO"
- She say "I DO" means she want to honeymoon at Lombok
- The most unforgettable island <<<< the chosen one :D
i have some idea but i chose top 2, and Mr. Angga aggree to
both of them. But like the website, i have to change the color
of blue sky became warm and orange. I don’t really like this
poster with the color. i made one with pink, i thought it really
pale, but everyone don’t agree, they said pink is romantic,
okey. romantic color. and at the end Mr. Angga chose the pink
because the orange one is kissing pose, we thought it little bit
risky to promote with that picture in this country. I put my
lovely logo and visit indonesia logo. ‘The most unforgettable
romantic islan‘, i chose this because Mr. Angga said if you
put a sentence on poster, make sure people will read it just
in 5 second, before i chose this, i have said it many times.
The Unforgettable is the logo tagline with the typeface still
the same. I printed it with glossy photo silky, like professional
poster and i chose this because it is waterproof, and
poster is will stick everywhere, not only indoor.
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| i extended the sky by photoshop - option 1 |
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| poriginal picture - option 1 |
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| Added the clouds by brushezzy.com - option 1 |
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| i changed the colour of the sky - option 1 |
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| the final design of option 1 - I'm using the element as the cloud, the typeface also sketch style, but the Unforgettable is from the logo/tagline before. Dont forget to add LOMBOK's logo and Visit Indonesia's logo. |
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| original picture - option 2 |
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| extended the sky and added the clouds - option 2 |
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| I added the sketch style to framing the sentence because i saw that shape on many wedding invitation. Mr. Angga also gave me feedbcak to change the position of the logos. |
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| The final design of Poster,. APPROVED ! |
I wanna make something that stil in honeymoon concept. I made a voucher honeymoon because i imagine if i were in tourism company and my friend get married, i will give them honeymoon voucher :D
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| i chose this image because when i found it, i feel like the beach is ours. haha |
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| this is the different image, this is the real becah in Lombok, beautiful huh? Also the barcode to make it looks real :D |
Continued to >>> " Re-branding City 5th - LOMBOK (city signage, animated logo, merchandise, presentation) "
