Tuesday, October 29, 2013

10 Ideas of Project Design / week 1

  I.D.E.A.S 


1. Barbie
Girls in this world (mostly) loves barbie and some of them have a dream to become a barbie one day… They ask their mom to give it as birthday or christmas present. But when they grew up and become a teenager, barbie is not only a toy, it become a role model especially the body shape. It raises some problems like anorexia and bulimia. Sometimes it makes a serious problem. In fact, barbie has not a proportional body because the legs can not sustain her weight. "Don't judge the book from the cover" is not really works sometimes because people buy a book after they look the cover and interested. The message is every woman has a different and unique beauty from she was born. The different is just how they show it.
2. Origami
Origami is an paper art from Japan. Nowadays people are reducing the using of paper because of global warming. I am trying to combine between this problem and origami theme by make a big project origami by using recycle paper.
3. Signature/ Handwriting
Everybody has a different signature / handwriting. Intentional or not, there are some meanings about the shape, curve, and etc of the signature. The meaning also can bring us to know more about the personality of that people
4. Tattoo
Tattoo always cause the pros and cons everywhere. For me tattoo is cool and artistic. Some people thinks tattoo is an expression or feeling that drawn on our body (just a posit if thing) and some people thinks tattoo is just like a naughty person especially woman. In the past tattoo is a tradition and has a deep meaning for every tattoo. The message is do not judge people because they have tattoo on their skin.
5. Gadget VS Traditional Games
People make a gadget to help people activities, but if gadget used by wrong people - children, it lost its main function. When i was a kid i really happy to go to toy store - Toys R Us, to see barbies, robots, etc. But nowadays children not really interested if we invite them to the toy store. They more interested to play with screen - handphone, tablet, laptop, etc. It raises the eyes problems to children although they just four or five years old.
6. Hand sign
There are a lot of hand signs with a lot of meanings in this world. Even different country has different meaning. Some people think hand-sign just make people miscommunication and anti-social. But in different point of view, hand sign can help people to communicate something in some condition. For example : in the class to not disturbing a teacher, or in danger situation. The message is if we know the hand sign meaning, we can use hand sign in correct situation, it will really helpful.
7. Starting Point
There are a few things that believed as starting point for girls or boys called teenager or adult. This just sound simple and the most answer is puberty. But there are some culture in this world that the boys or girls have to do something and after that they just called as teenager. Sometimes it is funny, mystic, serious, even extreme. The message is puberty is not that simple and there are a lot of knowledge about growing become adult.
8. Human Expression
Every people has a different face expression when they feel something, bad or good things. Some how it is unique for me because face expression associated with people psychology and feeling. Sometimes an expression can make people become enemies and sometimes it just become a funny things.
9. Re-branding Local TV Station
My father has a local TV Station in Banjarmasin. It established when i am in junior high school and knew nothing about design or branding. Now i am in design college and i just realise i have chance to re-brand it because i do not like the logo .oops.
10. Bar Soap
Because of the modernisation and people wants an easier life, example : Bar soap > liquid soap > foam soap. And what about the stock we already had at our home? I think the bar soap can be something beautiful. What about crafting? The bar soap can be so many shape and also become an air freshener. The message is we can make something beautiful from unused things.   

OTHER IDEAS : Legal Age, Smoke (Cigarette), Typography, Junk Food, Batik, Photography



 F.E.E.D.B.A.C.K  

Kezia / Batch 7 / Class / 24 Oct 2013
> Barbie


Maydeline / Batch 7 / Class / 24 Oct 2013
> Tattoo
That is so real problem. Maybe you can make a campaign that help people stop judging people with tattoo on their body

Yasmin / Batch 7 / Class / 24 Oct 2013
> Starting Point
That is interesting because the i want to know about the unique tradition of growing up become an adult


Selly / Batch 6 / Class / 24 Oct 2013
> Hand sign
Not every people know the meaning of hand sign. It can make a gesture language too


Ms. Utari / Lecture / Class / 24 Oct 2013
> Barbie 
It can be a strong message for women

Jessica / Batch 8 / Line / 29 Oct 2013
> Hand sign
Interesting because it discuss about human communication
> Human Expression
Interesting because give information about human respond system


Atikah / Batch 6 / Line / 29 Oct 2013
> Barbie
Because it could be hilarious


Damaz / Batch 9 / Line / 29 Oct 2013
> Barbie
> Gadgets Vs Traditional Games
Because i agree with the fact you explained


Claudine / Batch 5 / Line / 29 Oct 2013
> Barbie
> Human Expression
It is funny and you can give something to the responden and see what is the first expression come up. It will be interesting


Eberta / Batch 9 / Line / 29 Oct 2013
> Barbie
I agree with the statement that you explained


Dias / Batch 5 / Line / 29 Oct 2013
> Origami
> Tattoo
> Gadgets Vs Traditional Games
I like these three ideas because they are true and unique


Priscilla / Batch 6  / Line / 29 Oct 2013
> Barbie
> Gadgets Vs Traditional Games
It is Interesting because nowadays really happen and so many problems about that.

> Starting Point
I like the article because it is like unique information or random fact that i like to read.

> Tattoo
I chose it because in my point of view, tattoo is an interesting art and not like naughty person. If you can change the people mind set that think tattoo is a bad thing and it is just an art, it would be really cool!


Nadia / Batch 9 / Line / 29 Oct 2013
> Gadgets Vs Traditional Games
This topic could be an interesting topic because we can compare the children in the past and nowadays, also make they realise traditional games make them can socialising with others, more educative too. If you can make them realise, we can preserving the traditional games of Indonesia.



Utari / My Sister / Home / 30 Oct 2013
> Tattoo
I agree with the statement that you explained and if it works, it can change the people's  mindset 


Super thanks to my friends and after some feedbacks, it make me more confuse :') 

JAJ






Friday, October 25, 2013

Excerpts from Turning Pages, Editorial Design for Print Media Book


1. EDITORIAL, CONCEPT, AND IDEA

CONCEPTS RESEMBLE MACHINES: THEY ARE THE REASON YOU WORK 
ON THE CONTENT, AND AT THE SAME TIME THEY DEFINE THE METHOD 
OF YOUR WORK. {LUDOVIC BALLAND}

What is it? And, just as important, what is it not? What do you want to say?

What a publication says is conveyed in words and images, but also in its choice of 
design, typography, format, and every other element of what makes the publication 
feel like itself, and nothing else. 

If what you want to say is something that isn’t already being said, or that isn’t being 
said in the way you want to say it, then you have an exciting concept. And then you 
can begin.

The clearest concepts are those that can be explained in a single sentence, preferably 
a sentence that both explains an area of focus while also promising near-infinite possibility. “For people who give a damn” (GOOD). What do these “people” give a damn about, and why? 

A tight concept is essential for a successful publication. It should spread its influence over every part of the creation process, from the style of commissioning to the choice of materials. 
The editors need to think about the story, the designers need to think about the visuals. 
A magazine or a newspaper is, in one sense, an exercise in repetition. However, this sense of repetition can only go so far—each issue also has to be noticeably different from the last, it has to hold the promise of new and valuable information; it has to walk that difficult line between surprising the reader while not breaking the contract it has with them for consistency.

Do the same, do it different, over and over again. Be surprising, be unexpected—
be consistent. 

For most publications, however, the tightness of the concept is more about familiarity, while also being careful to differentiate itself from those around it. 

A concept can also begin with a format. Is Not Magazine was a giant poster pasted onto the walls of Melbourne and Sydney, providing editorial content in a space where previously there was none. It was designed to be read close up, to be written on (issues often contained a crossword puzzles), to interact with, and to be interacted with by the city around it. 
Creativity demands not just imagination—it also needs limitations. So do advertisers—a magazine or newspaper aimed at everyone, everywhere will struggle to find brands willing to advertise in its pages.

A clear concept should go hand in hand with a clear and consistent design—however, if your concept is based around cutting-edge art or fashion, then that design will also need to continually adapt and change. 

Clear, concise, distinctive, intriguing. When you have a great concept, a promise to the reader about what you will and will not do, then the rest will follow. The hardest parts come next: fulfilling that promise, over and over again, and then persuading people to pay for it.

QUOTES:
Readers are not as conservative as journalists are. Of course you have to respect some habits but the most important aspect in redesigning a newspaper is explaining what you are doing and why. You have to spend hours, pages in explaining changes. It is stupid 
not to listen to readers, once the redesign is done, if they mostly complain about some specific changes. JAVIER ERREA

For the reader, a newspaper redesigning is like returning home from travelling and finding that someone has rearranged your apartment. LUKAS KIRCHER TO STUTTGARTER ZEITUNG

In many cases clients just asks for a visual lifting. They don’t realize that visual liftings don’t make any sense without a global view of the organization and product. JAVIER ERREA
Working out a redesign is about breaking with tradition and polarizing the readership. Starting a new magazine needs a good reason. The challenge is to create the necessary urgency. MIKE MEIRÉ

The first issue of 032c after the redesign was titled “Energy Experimentation.” Publisher Joerg Koch planned all this. I was his candidate of choice for this phase and he gave me the carte blanche. MIKE MEIRÉ

Have a precise idea. Find out how much money you have for it. Don’t count on the future bringing more opportunity: work with what you have. Find the right team, with the right ambition. Tailor the project so that you can afford it (both time-and moneywise). Set deadlines: work short term. Work hard to make it happen. Admit mistakes as inevitable. Enjoy the process and be open to changes. OMAR SOSA ON WHAT IT TAKES TO START A MAGAZINE.


2. OBJECT

FORM AND CONTENT HAVE TO WORK TOGETHER TO DELIVER AN IDEA THAT IS ENJOYABLE, USEFUL, AND INFORMATIVE. {FRANCESCO FRANCHI}

It is an eternal truth wrapped up in a cliché: “content over form, not form over content.” Why are the two separate at all? The choice between content and form is a false one.

Choices can be made, form is content; a deliberate choice that tells you something about the stories told within, and about the way the creators expect you to interact with their product, and engage with their stories—not to mention the perceived value in the mind of the reader.
While people turn to digital media for pure information, the physical object is increasingly being carefully planned, created, and manipulated to be a part of how we live in the real world, in a way that is relevant to the rest of the content. Monocle slips neatly inside a carry-in briefcase, next to your laptop.

Mobile technologists use the word “haptics” to describe the feedback that a device gives its user through vibrations or motions. Paper’s interactivity is also centered around haptic interaction with the reader—its touch, its feel, its weight. And “interactive’ doesn’t only refer to microchips, as the New Web feature in the March 2009 edition of Domus shows, inviting the reader to crease and fold pages in order to conjure up the section’s two accompanying images.

We are inseparably connected to our surroundings. Our brains take in more than just visual input.

For publications, once a concept has been decided upon, the next stage is to decide on a format; this means, ideally, that every aspect will be chosen carefully for the story it conveys, whether consciously or not, to the reader. 

QUOTES:
Take most of our newspapers today and you will find a lot of gray, boring, visually terrible publications. Usually they include terrible texts as well. What makes me concerned is that today ordinary people appropriate a broad visual culture. We are all in contact with marvelous visual material and messages anywhere, anytime. And we still want to sell boring newspapers! JAVIER ERREA


3. STRUCTURE

A FLUCTUATING NARRATIVE KEEPS THE CURVE OF INTEREST HIGH, WHICH IS GOOD FOR THE READER AND FOR ADVERTISING REVENUE AS WELL.
{FRANCESCO FRANCHI}

The structure is the story—it is the beginning, the middle, and the end.
If print stands out for one thing, it is the medium’s inevitable need for an imposition 
of structure and order from above.

The reason behind a rigid structure is the same as the need for tight concept—you need to have somewhere to start.

An effective structure is the hardest thing to teach—it is a sensation rather than a formula. The art of a successful structure is like a successful piece of music.
The aim, as with any storytelling, is to ramp up the drama, to slowly increase the reader’s involvement, to pull them in deeper and deeper until they trust you take them even to places that they may not otherwise have gone.

The aim above can be achieved simply with the imposition of a clear, coherent, and rhytmical structure—but without one, the reader will be left confused, unsure where to turn next, and distracted by the publication’s inconsistency, away from the content itself.

QUOTES:
The key aspect in structure developments is the analysis of the material. This it make it possible to find the inner quality of the project, brings up first ideas about the necessary rearrangements of the material and visual topics. Deep analysis and research help me to deal with this matter. To develop a structure of a book—sometimes you have to turn into a detective. LUDOVIC BALLAND


4. NAVIGATION

ORDER, HIERARCHY, LEGIBILITY, & IMPACT. {JAVIER ERREA, ANSWERING THE QUESTION “WHAT HELPS A PUBLICATION SELL COPIES?”}

People will navigate a book, magazine, or newspaper in any one of a variety of ways.
However the reader chooses to travel, it is important that they never feel lost on the journey, which is where clear and consistent signage comes in.

The most obvious navigation tool is the contents page/index pages, where articles are trailed and the structure is laid bare.

Navigation is about more than just a clear index at the beginning or end. On virtually every page, a publication will include a subtle navigational element, including a page number, a section heading, and sometimes an arrow or other symbol to indicate either that an article is continued on another page, or that it ends here.

Navigation is also an important tool to remind the reader of the structure of a publication—and so make certain concepts more familiar, perhaps even sought after, even if that effect may mostly take place on a subconscious level.

QUOTES:
First of all, the design should serve a reader and clear his perception by means of a transparent and understandable concept. That is why for me the question of telling the story is less important than the one refering to actually reading one. I investigate different possibilities of reading the story. As a reader, I want to decide myself about the way I read, the elements I focus on. The navigation should help me to define my position and find subjects related to my current interest. The idea of interactive reading makes the text and the image two separate issues, to be treated independently by a designer. One can compare this process to an architecture design—it is like placing a few different entrances in a project of a house. LUDOVIC BALLAND

We developed a series of mastheads to identify the main sections and we designed a simple navigation system inside the magazine made up of section headings and running headlines that are printed on the top corner of each page. They help to mark the difference between editorial and advertising pages. FRANCESCO FRANCHI


5. TYPOGRAPHY

IN MY PROJECTS, TYPOGRAPHY IS ALWAYS ONE OF THE MOST IMPORTANT ISSUES, WHAT IS MORE EXCITING THAN CHOOSING YOUR OUTFIT BEFORE GOING OUT? TYPOGRAPHY IS THE OUTFIT OF THE TEXT. {LUDOVIC BALLAND}

There are two ways of viewing type: as striking visual elements that can completely change the attitude of the reader towards the printed page; or as a mere background, that most readers aside from typographic geeks barely even notice. Both are equally true.

As overlooked as it often is, type can be as political, retro, susceptible to trends, and daringly groundbreaking as any other piece of content.

Good typography is akin to the ambient sounds and smells of a room—it affects our mood, our opinions, and our ability to concentrate in ways that we scarcely notice. It also has a huge affect on the branding and feel of a publication.

QUOTES:
Especially in daily newspapers, a coherent typographical system that creates the unique identity of a paper even down to its smallest detials is a device which creates reader loyalty. If I tear a small piece out of a newspaper and still have the feeling that “this is my newspaper,” I have created a basic typographic system that creates identity. LUKAS KIRCHER

To me, typography is probably the most important factor. It has often been the main focus in the work I have designed in the past 3 years. I love the moment when I feel I can solve something with only language as my instrument. The decision for a typeface is just intuitive. For me, the project just “needs” to have that specific type, but it’s a very aesthetic, personal choice. REMCO VAN BLADEL


6. LAYOUT/GRID

WITHOUT THE GRID NOTHING IS POSSIBLE. THE GRID MEANS REFERENCE, ORDER, HIERARCHY. THE GRID CAN BE SILENT OR LOUD. MOST IMPORTANTLY, YOU CAN BE IMAGINATIVE AND FREE WORKING WITH THE GRID. {JAVIER ERREA}

The grid is the structure that holds a publication’s design together. It is the rules that each page must conform to, the invisible threads that keep text and images in position.
There are two elements to a grid: horizontal and vertical lines. The horizontal lines are principally used to direct the placement of text boxes, images, and baselines for typography; the vertical lines are to guide the positions of the columns.

By establishing and sticking to a grid, the positioning of every element of a layout—or 
at least its borders—should be milimeter precise.
Establishing a grid is far from a simple task, for it needs to be both tight in its structure and flexible in its potential use. Once in place, however, it can make design efficient, faster, and more consistent in its creation, and help to create a clear visual hierarchy 
on each page.

QUOTES:
The grid changed over the years—in a sense that it got lost. The grid is the program 
of the publication. Grid design is a big business and demands a lot of working power, structures, and management to be sustained. Therefore it seems to fade into the past 
as an expensive fancy. LUDOVIC BALLAND


7. COVER

THE COVER HAS TWO MAIN FUNCTIONS: IT NEEDS TO EXPRESS OUR BRAND AND MISSION AT A GLANCE, AND IT ALSO NEEDS TO WORK AS A NEWSSTAND SALES TOOL. WE FIND THAT PROVOCATION AND LIGHT SENSATIONALISM, MIXED WITH CLEAN DESIGN, DO WELL FOR US {ZACH FRECHETTE, GOOD MAGAZINE}

We should absolutely trust the covers of books, newspapers, and magazines to guide us towards similarly interesting, intriguing, and well-designed stories on the inside.

For publications that are sold in stores, the cover is the attention grabber.
The cover is the doorway to the world of a publication. Its aim is to tease you inside, any way it can—but the more consistent it is with the ideals and style of what can be found there, the more successful it will ultimately be.

QUOTES:
I have worked with many projects without paying attention to the cover till the last minute EXPRESSO is the leading newspaper in Portugal. The most respected and prestigious printed product there. It is delivered inside a plastic bag. You cannot even read the news. You just trust them and buy. JAVIER ERREA

Like many Italian magazine DOMUS was distributed shrinkwrapped. This prevents readers at the newsstand from taking a look at the actual content which can be frustrating. We decided to include the wrapping into our concept and by printing an additional image (or, later, text information) on it. We created a more appealing, somewhat erotic, and then surprising element of experiencing the magazine. NICOLAS BOURQUIN


8. VISUAL LANGUAGE

IMAGES AND GRAPHICS ARE NECESSARY, BUT NOT AS DECORATION. THEY ARE NARRATIVE TOOLS. {JAVIER ERREA}

A visual language is about showing how a publication sees the world.
A consistent visual language is not an easy thing to establish. Fluency in visual language requires careful commissioning and skillful art direction to prevent the feel of a publication from becoming either stale or uneven.

Everything plays its part, from how much space is given to image, to how photos 
are lit and shot, the way they’re cropped, what and who is in them—and what they’re positioned next to.

QUOTES:
A good picture needs to catch my attention and to be of high quality. I often have to work with so much crap. I love working with good photographers, then half of my work is already done. REMCO VAN BLADEL

The challenge when creating an infographic spread is to combine and organize data, and select and choose how to display it in order to tell a story that can be an alternative to writing an article of then thousand words or more. An infographic is at the same time design and narrative, it implies a union between graphics and journalism because it is not only a representation but also an interpretation of reality. The visual language adds one more variable to the reading experience: non-linearity. Readers do not have to go straight from one line of text to the next, but can choose a route like in a palimpsest where the layered format is a resource. FRANCESCO FRANCHI


9. THE NEXT CHAPTER

PRINT IS THE MOST COMPELLING INVITATION INTO THE GOOD ECOSYSTEM. WHEN THAT STOPS BEING TRUE, WE’LL STOP PRINTING IT. {ZACH FRECHETTE}

There has never been a shortage of creativity in print design. The challenge has always been how to make this creativity sustainable—how to make imaginative, daring work more than just the result of students assignments, heavily sponsored one-offs, or side projects by people who earn their money doing less adventurous work.

Print does not have to survive. It is. quite simply, a method of conveying content.
Cultures thrive on incisive journalism, emotive stories, and relevant art, but how these are reproduced and distributed has always changed and developed from one age to another, according to demand and utility. 

QUOTES:
The infinite space on a website is good and bad. It’s good to have as much space as we want to publish as many things as we want so things don’t get left out. But the finite space of the newspaper forces us to edit. One thing we have done is to bring that sensibility from the newspaper, that idea that it needs to be tight. It is an important value to be succinct even if you have as much space as you want. STEVE DUENES


 XOXO, 
 JAJ 

Introduction to Editorial Design


Tabloid, Newspaper, & Magazine

FROM VARIOUS SOURCES
Magazines and newsletters are both serials or periodicals - publications that are 
published on a regular, recurring schedule for an indefinite period of time. That 
schedule could be weekly, monthly, quarterly, or every other day of every other 
month that has more than 4 letters.

Most readers will pick up a publication and immediately decide for themselves 
whether it is a newsletter or a magazine. In general, the differences between 
newsletters and magazines come down to how they are written, who they 
are written for, and how they are distributed. Additionally, most newsletters 
and magazines provide visual clues as to their identity. The most common 
differences between magazines and newsletters are: 

CONTENT

Magazine: a periodical publication with articles, stories, or pictures on 
multiple subjects by multiple authors

Newsletter: a periodical publication with articles about one main subject 
or topic by one or more authors

AUDIENCE

Magazine: written for the general public | typically even special interest 
magazines are written with a general audience in mind - minimum technical 
jargon or specialized language

Newsletter: written for a group of people with a common interest | may contain more technical jargon or specialized language not readily understood by the general public that doesn’t share the interest or common bonds of the newsletter audience

DISTRIBUTION

Magazine: available by subscription or from newstands | often heavily supported 
by advertising

Newsletter: available by subscription to interested parties or distributed to members of an organization | supported primarily by subscriptions, organizational membership fees (club dues), or paid for by the publishing authority (such as an employee newsletter or a marketing newsletter)
Some localities and organizations have their own specific definitions for magazines and newsletters based on readership, distribution, length, or format regardless of what the publication calls itself. Here are some of the criteria someone might use in deciding if a publication is a magazine, newsletter, or other periodical.

Size: Magazines come in a variety of sizes from digest to tabloid size. Newsletters do as well, although letter size is a typical newsletter format.

Length: Most magazines are significantly longer than a newsletter, from a few dozen pages to a few hundred. Newsletters are not generally more than 12-24 pages in length and some may be only 1-2 pages.

Binding: Magazines typically use saddle-stitching or perfect binding depending on the number of pages. Newsletters may not require binding or might use saddle-stitching or simply a staple in the corner.

Layout: The most common, significant visual difference between a magazine and a newsletter is the cover. Magazines usually have a cover that includes the name of the publication, graphics, and perhaps headlines or teasers about what is inside that issue. Newsletters typically have the nameplate and one or more articles right on the front, no separate cover.

Color/Printing: There is no rule that newsletters can’t be printed 4-color on glossy paper or that magazines have to be; however, newsletters are more likely to be black and white or spot color publications while magazines are frequently full color glossies.
Print or Pixels Traditionally, magazines and newsletters were both print publications and most remain so. However, email newsletters are common, especially as a publication in support of a Web site. Print periodicals may also have an electronic version, usually in PDF format. There are also some periodicals that are available only in PDF electronic versions, not in print. With electronic publications there are no obvious visual clues from the layout and type of printing. The content and audience become the main criteria in determining if the publication is a magazine or a newsletter.


Magazine and Newsletter Definitions 

There are some interesting descriptions of magazines and newsletters from elsewhere on the Web.
Answers.com: Definitions of Magazine - The Wikipedia description is the most detailed. 
Answers.com: Definitions of Newsletter - A single subject for a special group is the recurring theme for newsletters. 
Answers.com: Definitions of Peridocal - The Columbia University Press definition 
makes a distinction between periodicals (which include magazines and newsletters) 
and newspapers.


10 Differences between a Newspaper and a Magazine

QUICK HISTORY
The Newspaper began its roots as early as Julius Caesar times. During that time, it 
was regarded as those scrolls read in front of the public to inform them of important happenings and events. Its first recorded account was as early as 59 B.C. and the 
name of the first newspaper was Acta Diurna. The magazine had its share of the 
limelight as early as the 18th century. They were first published as forms of leisure. 
The usage of the term magazine came from some 1730s publication “Gentleman’s 
Magazine”. And now, on to our main discussion. These are not in any way arranged 
and one factor can be attributable to the other and are all done on an ordinary 
man’s perspective and analysis.

1. Size
It is quite obvious that the newspapers are larger than magazines in more ways than one. It is a general idea that even our Journalism books and professors have taught us that the newspaper is bigger than magazines. Various amounts of information are to be placed and compacted on a newspaper so it really does need to be a little bigger than magazines. It is seldom or maybe a rare occasion do we see a magazines that is as big as a newspapers or the other way around unless the newspapers is of a tabloid-type. 
A magazine tends to have a “book-type” size while the newspaper is really meant to be spread arms length in order for the reader to grasp its contents to the full.

2. Appearance
When we talk of appearance, we also consider the color, the texture and how appealing it is. In this case, the newspapers tend to appear colorless than magazines, which on the other hand are mostly successful in terms of appealing thru the use of colors. The advertisements on the newspapers tend to use more of the space than those in magazines which seems to be limited. The overall color of newspapers gives an impression of something firm and strong whereas it is quite less of those in magazines. Magazines’ appearances or looks tend to give light or emphasis to the given subject matter. Full of colors as it is, pictures on it gives a certain life to the magazine whereas the absence of pictures on a newspaper brings out its “no nonsense” aura.

3. Divisions
A large difference can be easily seen in this factor as the newspapers presents immediately in its front page the facts and information for its readers while the magazines’ cover page focuses on the various “must-read” pieces of information and appeals to 
the readers to turn that page and look for that specific story. Divisions inside the newspapers are more specific and tend to vary from one subject matter to another. Magazines’ main target otherwise is on a single or maybe two subject matters alone. In newspapers, there’s business, sports, local and foreign news, whereas the magazines does not have and rarely do have them. The newspapers are more versatile in its 
division than magazines.

4. Style
Style plays a major role between these two as the newspapers focuses more of 
what is needed: fixed and straight to the point. The magazines on the other hand 
tend to be more “freestyle” in the sense. The information throws up into various 
dimensions in magazines. They are more relaxed and practices well on the 
freedom that they are given.

5. Content
This factor is also very obvious. What the newspapers basically offers are information that are fresh written on a straight and no-none sense type. It is based mostly on facts that are fresh and written as it happens, where it happens. Magazines’ content is different in the sense that those touches on just a specific subject matter. A magazine for fishing cannot have a content which talks about fashion and beauty tips. Newspapers can easily put those topics together easily inside its miscellaneous or hobby section and still makes sense. The value of each content are also different as the newspaper tends to rely more on what is important and what are those things that the reader would want all written in a precise and straight manner. Content wise, the newspapers’ are way too serious than of the magazines’.

6. Readability
This factor can easily be explained. What comes to mind when asked about newspapers? How about magazines? A newspapers reader is mostly exposed on facts and figures that are delivered or written in a straight manner as if your angry boss is talking you. A magazines reader is treated to a more relaxed, free, artistic and “personalized” flow of information. A magazines writer tends to practice his or her writing craft more freely than a newspapers writer. This is also considering the fact that writing no-no’s for newspapers are much strict than those of magazines. And since newspapers most content are news, much of it won’t be of any use by the next day unlike magazines which you can read anytime even after a week. The newspaper is as good as one day use unlike the magazine which has to wait for its next issue to be considered that old.

7. Profitability
Business wise, both tend to attract advertising but in doing so, magazines has some stiff advantage over newspapers. Advertisements in magazines tend to attract a “recall value” among its readers since they look much appealing and colorful with all their glossy pages. On the other hand, newspaper’s asset in this factor dwells more of its availability. Being given the fact that newspapers are circulated on a daily basis gives us the notion that the same sells more than the weekly magazines. Publishers of both admits it very well that its more costly to print a magazines than a newspapers because magazines entails careful processing on the right colors and its paper texture tends to be a little costly. Additionally, advertising on a magazine is way too costly than on a newspaper. Magazines at times, although not most of, tend to dwell more on the advertising than 
the informing aspect. Our dailies on the other hand do the opposite most of the times

8. Availability
With the way our world economics and finances are behaving right now, it is important to note things that matters, especially money. Money-wise, a newspaper stands edges the magazine in terms of price. But the funny thing is, it is not normal to see both being sold at a certain stall or stand. Magazines are commonly found at bookstores, magazine stores (of course), while newspapers can be easily accessed on a newsstand nearby or on a store just around the block. Newspapers are everywhere and its availability is much higher than of the magazines.

9. Target Audience
This is actually simplifying the Content difference that we mentioned above. Obviously, newspaper targets everyone as its readers from the Pope to the troubadour nearby. It has a “sky is the limit” type of target audience. Magazines also follow that trend type but what they do is classify them. It deals more on the identity of the audience. A sports magazine cannot be that appealing to a reader who’s so fond of tech stuffs. A magazine audience is more identified than of the newspaper.

10. Literary freedom
As also touched on some factors above, a magazine writer has more freedom to express or has more room for subjectivity. Magazine writers have the tenacity and freedom to express things on a creative manner. It further enhances the writers’ mastery of the expression by imploring these seemingly circular methods of self expression. The newspaper writer on the other hand are compounded to a somewhat strict, strong and straight to the point view as their movements are mostly based on facts and figures.
Admittingly, a simple person would not want to at least converse about these matters as it is obviously confusing. They are both similar on more ways than the other. The important thing here is that we all have to accept the reality that one is committed to the other. We all should be grateful that the dissemination of facts and information, the freedom to express one’s self, the ability to reach mankind even to its smallest level isn’t barred or confined within the four corners of the academe but is likewise, reachable, readable and accessible in every means possible. Newspapers and magazines are just few of the common information alleys. Nowadays there are e-books, blogs, news and magazine websites, etc. that can easily be accessed. It’s just a matter of choosing the right mean to suit each one’s needs.

What is a Tabloid?

In the newspaper industry, the term “tabloid” refers both to a specific type of newspaper, and to a specific paper size. Most laypeople think of a particular kind of publication when they hear the word “tabloid,” not realizing that the term was originally used in reference to paper size, and that the two concepts are actually very closely linked.
In terms of paper size, a tabloid is about the size of a large magazine, with a depth of around 14 inches (36 centimeters) and a width of around 10 inches (25 centimeters). The tabloid is essentially half the size of the larger broadsheet format, making it much more compact and easy to handle. The precise paper size can very slightly, depending on the nation and the newspaper involved.
The term originates in the marketing for medications in the 1800s. When medicine first began to be marketed in capsules rather than cumbersome bottles of loose powder and liquids, the capsules were known as “tabloids.” The tabloid or tablet was supposed to be easier to take, since it was compact in size, and it became immensely popular.
Newspapers picked up the term when they started halving the broadsheet size. News tabloids originally presented highly compressed and compacted news, as opposed to the more detailed and lengthy news in broadsheets. Over time, tabloids came to be associated with lots of pictures, lurid imagery, and simplistic stories, an association which endures to this day.
The tabloid size has some distinct advantages from the point of view of publishers. It is cheaper to produce, requiring less paper and obviating the need for a large press which 
is capable of handling broadsheets. Customers like the tabloid size because it is easier to handle; wrestling with a big broadsheet can be a real pain. The tradition of presenting condensed news in a tabloid is also appealing to some readers, as some people just want the basics, without in-depth discussion.
People often use the term “tabloid” to refer to a cheap, sensationalist paper, often in 
the sense of a paper which is distributed for free. Many weekly and alternative papers use the tabloid format regardless as to their journalistic quality because it is cheaper 
and easier to produce. Alternative papers are often free, supported entirely be advertising revenue. The tendency to associate tabloids with sensationalist journalism and broadsides with reputable journalism is not always accurate, as some broadside-format 
papers are just as lurid as the most trashy magazines, and many tabloid-sized papers are entirely respectable.

Types of Newspaper or Magazine

back copy: a back issue of a newspaper or magazine
back issue: an old copy of a magazine or newspaper
back number: a back issue
biweekly noun: a magazine that is published twice a month or twice a week
broadsheet: a newspaper printed on large sheets of paper. Broadsheets are generally believed to contain more serious news than tabloid newspapers, which are smaller, although many broadsheets are now printed in compact size.
brochure: a small magazine containing details and pictures of goods or services that you can buy
bulletin: a magazine or newspaper that a club or organization produces regularly to give information to its members
comic: a comic book
comic book: a magazine for children that contains stories told in a series 
of drawings
compact: a newspaper with fairly small pages that deals with serious news issues
daily: a newspaper that is published every day
edition: a set of copies of a newspaper or magazine that are published at the same time
extra: a special edition of a newspaper that is published when something 
important happens
fanzine: a magazine written for and by fans
first edition: one of the first printed copies of a newspaper published for a particular day
first edition: the first set of printed copies of a new magazine, newspaper, etc.
gazette: used in the names of newspapers
gazette: an official newspaper that publishes lists of people in government, legal, military, or university jobs
glossy magazine: a slick magazine
the gutter press: newspapers that contain a lot of shocking stories about crime, sex, 
and famous people
heavy: a serious newspaper
issue: a magazine that is published at a particular time
journal: a magazine containing articles relating to a particular subject or profession
journal: a newspaper. This word is often used as part of the name of a newspaper
mag: a magazine
magazine: a large thin book with a paper cover, containing reports, photographs, stories, etc., usually published once a month or once a week
manga: Japanese comic books or cartoons with stories that often contain a lot 
of sex and violence
monthly: a magazine published once a month
mouthpiece: used about newspapers and magazines that are used to do this
newspaper: a set of large printed sheets of folded paper containing news, articles, and other information, usually published every day. There are two main types of newspaper, the quality or broadsheet newspapers that generally deal with serious news issues, and the tabloid newspapers that deal more with subjects such as sport, television actors, and shocking crime stories. A newspaper is usually simply called a paper
organ: a magazine, newspaper, or regular letter that contains official information from 
an organization such as a political party
paper: a newspaper
periodical: a magazine on a particular subject that is published regularly
the press: newspapers and news magazines
the print: newspapers and magazines
publication: a magazine, newspaper, or book
quarterly: a magazine that is published four times a year
rag: a newspaper that is not very good
red-top: a tabloid newspaper
shopper: a free local newspaper, filled mainly with advertisements
slick: a magazine printed on shiny paper, containing a lot of bright fashionable pictures but not much serious information
tabloid: a newspaper with pages of a smaller size than standard newspapers, 
usually with very large headlines and pictures on the front page and often 
emphasizing shocking stories about famous people
tribune: a word used in the name of some newspapers
weekly: a newspaper or magazine that is published once a week
the newspapers: the various newspapers that are published in a particular 
country or area

Comparing the different techniques used by broadsheet and tabloid newspapers in writing reports and articles.

A broadsheet is a newspaper that is printed in a large format and is associated with serious journalism as apposed to the smaller format, tabloids. A tabloid is smaller than the broadsheet, and is more popular. It uses a simple style, many photographs and sometimes uses sensationalism and emphasis in the stories. Some examples of newspapers that have a broadsheet format are: The Independent, The Telegraph and the Times. Some examples of newspapers that have a tabloid format are: The Mirror, The Sun and The Daily Star. People who read broadsheets tend to be higher class people and more educated, where as people who read tabloids tend to be of a lower class and read the newspaper for a bit of gossip.
In this paragraph I am going to explain the style the Sun uses: sensationalism (or hyperbole). This is where the media emphasises parts of the article to make it more dramatic and interesting. An example of this is “Adam Ant freed on gun rampage” They have used this news heading to catch the readers attention. Another couple of examples of sensationalism are “Threatening pub punters with a gun” and “Temporarily insane”. The sun also uses mockery like a “fallen pop star” because it seems odd for a popstar to act like this.
In this paragraph I am going to explain the style the Daily Telegraph uses. The Daily Telegraph has a style that is quite formal and factual. An example of how I know this is “Avoided Jail yesterday after a judge said he was mentally ill”. They have written in this style because they know that their readers want the truth and they want facts, unlike the readers of the Sun. Another couple of examples to show the laid backness of the Daily Telegraph are “Threatened customer with an imitation pistol” and “voluntarily having psychiatric treatment”.
Tabloids and broadsheets also have different styles on the political battle of the Article of “Bush and Kerry”. The tabloid paper “The Mirror” is quite a biased paper towards Kerry and is in favour of him becoming the next President of the Unites States of America. The mirror shows a lot of unique treatment between George. W. Bush and John F. Kerry. I know that the Mirror mocks Bush because it say in the text “Dabya” which is mocking how the people from Texas say his name as Bush is from Texas. Also the mirror says : “glittering military career”. This is commentating on Bushes poor military past. They are using sarcasm to tell the reader that Bush didn’t do his country’s duty. Even at the very start of the article the headline says “Hero is Zero”. This is being biased to one of the candidates and is putting the other down. Whereas the Times is quite a neutral paper, it is unbiased to the candidates and comments on the good points and bad points of both George W. Bush and John F. Kerry. However as the papers article progresses it slightly tilts in favour of Kerry winning. I know this because the Times says that Kerry is “The real deal” This show that the Times prefers Kerry to Bush.
LINKS:
http://www.magspreads.com/
http://www.coverjunkie.com/
Newspapers: Broadsheet Vs. Tabloid
http://www.designer-daily.com/10-examples-of-great-magazine-design-14500
http://www.spd.org
http://designspiration.net/tag/editorial%20design/
http://www.magazinedesigning.com




Love Editorial,
JAJ

ISO and paper sizes









Wednesday, October 23, 2013

Magazine Page Anatomy / week 1

Today is the first day of editorial design. We started the class with magazine page anatomy. Ms Utari told us about all anatomy in a page, those are : running head, headline, credits, into/kicker, image, image caption, pull quote, subheads, folio, body copy, by line. There is no condition or trick about layout, but we have to be a problem solver, we made a magazine page that match with the target audience and easy to read.








- analyse a spread of magazine - 




Cinemags is one of the best source for Movie news and Entertainment in Indonesia. For this spread, they are using six grids, because if you look at the left page, there are 3 rows and there are 3 rows with different way on the right page.  I think the article is too crowded but overall i like this spread because they know the target audience and they put 5 images (teenager would like to see images because this is a movie). I love the way they put the image on the centre of this spread and also the left bottom image, it helps to make the image not too stiff because too much of square images. They are using some fonts but still acceptable for teenager and the leading little bit close (maybe because the target audience is teenager that still can see small characters).




This Concept Magazine edition is discuss about China and we all know that china is full of history. On this spread, there is only one big image and text is really has a big part too. maybe they are using six grids for just in case but they only have 3 rows on each page. They put a line between every row maybe because too much text, they just trying to help our eyes read this easier. I love the text, really neat and sans serif font is easier to read than serif font. I also love the right row, they are not block into two parts only (image vs text), but they give little bit space for the text, but it looks nice, also the picture is not square, make people not too serious to read a serious article :)


We have a big part of text on the left page and big part of image on the right page. But i think this is a trick to finish a long story part on the left page. because too much text and they balanced it with the images on the right. That is make people know that is the end of story part and attract people attention to the next page, which is image attract people attention directly.




Forbes is an American Business magazine owned by Forbes, Inc. I think they are using six grids because on the left page, there are three rows and on the right page there are two rows. Six grids are really safe i because we can play with two or three or four rows depends on the target audience. Those are still easy to read, only two images on this spread and that gives more space for the articles (just like a business magazine should be > informative). The typeface little bit boring for me but its okay for business because easy to read for busy people, and the typeface has a serious feel. The leading not really close and makes people read it easier because the business man mostly moves fast.



At the end of the class, we traced the layout on tracing paper.



My conclusion is...
there are no definite rules how to make a good page/spread/magazine, but we have to be wise to use margin, grid, image, hierarchy, and all the elements. From some of the spread magazine i have analysed, i knew target audience has a big part when we make this.
If we make a serious magazine (ex : business magazine) we should put more articles and less image, with a serif typeface (serious) with little bit big leading because business man has to move fast and not really playful with the grid. also the materials maybe can use just thin paper (so they can bring them), or coated paper (some people spill something into the magazine because they moves fast).
If we make a teenager magazine, we can put more images with playful rows because teenager loves the image more than articles and they just read. About the leading it can be close because teenager can see small things.
If we have to make a long articles, we can not really play with the rows, but we better make 6 grids just in case. We can put a big part of image to balance the articles part. And i think we should use sans serif typeface that help our eyes to read a long articles easier.


greetings,

JAJ